Kai Take Whakapaipai: Kōpaki Kai Ko te Kaupapa Whakaari a Lay's Smiles he hoahoatanga kōpaki kai i tukuna ki Ruhia. He kanohi ataata nui e ataata ana te ngākau harikoa te huānga whakaahua matua o ia kōpaki. Kei roto tonu i te kōpaki te tuakiri ataata kua whakatūria e Lay's me ngā tohu tae e whakaatu ana i te reka o te hua. Ka whakaaturia hoki i runga i te kōpaki te tautoko e tukuna ana ki te Kaupapa Whakahoa a te Whakahaere o Best Buddies. Kotahi te ruble e tukuna ana ki te kaupapa mō ia kōpaki e hokona ana. Ko te whāinga kia tohatoha i tētahi karere pai me te whakaatu i te waitohu hei mea whai kaupapa.
Ingoa kaupapa : Lay's Smiles Campaign, Ko te ingoa o nga Kaihoahoa : PepsiCo Design and Innovation, Ko te ingoa o te Kiritaki : .
Ko tenei hoahoa pai he wikitoria o te tohu tohu parahi i roto i nga whakataetae hoahoa mo te putunga. Me tino kite koe i te kōpaki hoahoa a te kaihoahoa toa-toa ki te rapu i etahi atu mahi hou, hou, auaha, mahi taketake hoki.